Preen on the Runway at MSFW
Melbourne Spring Fashion Week is the city’s most exciting fashion event, attracting 100,000 people to over 200 events. This year Preen Salon was invited by Ozdare, a major sponsor of MSFW, to style for the City Square Runway 2 featuring Wittner Shoes who made history with their first-ever footwear runway!
In preparation of this major event, Preen went to work weeks before exploring and evolving different directions to suit the style and theme given to them by the event co-ordinator. As usual, Preen’s display of imagination and graceful styling complimented the runway and enhanced the display of the hottest shoes of the season.
Between the dazzling hairstyling and colourful treads showcased by the models and dancers walking the runway, the audience were entertained and inspired by a creative, fun filled day.
Another highlight of the day were the stylists from Preen working at the Kevin Murphy Style Bar, the city square’s most popular free fashion fun on offer, providing free styling and expert tips to all visitors to MSFW.
We are thrilled to bring you our highlights package below from Melbourne Spring Fashion Week. Enjoy.
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